What Happened to IGTV? Where Its Features Live Now
Last updated: September 2026 Key Takeaways Only about 1 percent of Instagram’s then-billion-plus users ever bothered to download the standalone IGTV app, according to TechCrunch’s reporting on Instagram…
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IGTV analytics
What we see across the accounts we run: AI search, paid media, funnels and the evidence machines trust. Written by the people doing the work.
What Happened to IGTV? Where Its Features Live Now
Last updated: September 2026 Key Takeaways Only about 1 percent of Instagram’s then-billion-plus users ever bothered to download the standalone IGTV app, according to TechCrunch’s reporting on Instagram…