ABOUT AB MEDIA CO  ·  AI SEARCH AND PERFORMANCE MARKETING AGENCY  ·  FOUNDED BY AKSHIT BHASIN · GURGAON, INDIA · WORKING ACROSS INDIA

The most important sentence in your marketing is one you will never read. It is written in about two seconds, by a model, after someone asks what to buy. It names three brands, maybe four. Then it is gone. Nobody clicked. Nobody scrolled. The decision was made, and most of your category was never in the room. For twenty years marketing fought over the click. The click is the last thing that happens now. By the time anyone reaches your site, the shortlist was built, the comparison was run and the recommendation was made, somewhere you were not measuring. So we stopped selling boxes. Agencies are hired for one box each: the SEO box, the ads box, the website box, the PR box. The money goes missing in the handoffs. We run the whole path. We get you into the answer. We buy the moment the decision happens, on Meta, on Google, on Amazon, and now inside ChatGPT itself. We fix the store and the tracking so the decision turns into an order. We earn the independent evidence that machines and people both believe. Then we count one thing: how often the decision was yours. We call that Share of Decision. It is the only number that still means something when the customer is a person, an agent, or both. We have done this for 100+ brands. It has added up to more than $400M in revenue for them. Some of those brands are large corporates who had stopped believing digital marketing worked at all. They believe now.